These reels with almost 5,00,000 views is the result of strategic scriptwriting. The videos are branded content that centers around a particular product. For writing them, I dipped into:

1. Deep brand research

2. ⁠Research the product

3. ⁠Understand the brand’s message & voice.

The results didn’t just bring in the buzz, but also generated significant sales for the brand.

Views Report

Generating more than 480,280 impressions on LinkedIn within 7 months and 2 posts per week for a coach required:

1. Understanding their target audience

2. ⁠Curated & engaging content for them

3. ⁠A thoroughly researched strategy.

This resulted in 3-4 leads per month (as per her requirement) as well as increased her personal brand presence in her industry with thought leadership content.

Performance Report

Sales Report

The team I was a crucial part of generated a whopping 3,86,414 INR in one day with our content marketing campaign. It sounds easier than done. The team together worked on:

1. In-depth research for competitive products

2. ⁠More research into the products’ USPs.

3. ⁠Understanding brand identity, message, mission & tone.

These sales were however achieved under a proper social marketing campaign and took days to create and execute.